Why did Curves shut down?
Franchisees and industry experts point to a failure to keep up with changing trends—including more flexible hours for busy working women—cheaper competition and the tough economy as major reasons for Curves’ decline.
How does Curves fitness work?
Curves is a chain of fitness center franchises providing 30-minute workouts exclusively for women in a supportive environment. The Curves exercise circuit consists of hydraulic resistance machines, and women move from one to the next with aerobic exercise in between, such as jogging in place or using a mini trampoline.
What type of exercise is Curves?
Curves incorporates both upper body and lower body strength training exercises, cardio moves, and stretching, allowing you to work every major muscle group. The workout uses hydraulic resistance gym equipment specially designed for women and can be used by a variety of fitness levels.



