Is LA Fitness rebranding to esporta?

In early 2020, LA Fitness launched their new down market Esporta Fitness brand (intended to compete with high volume low price gyms such as Planet Fitness), and rebranded several former LA Fitness locations as Esporta Fitness.

Is my LA Fitness membership good at all locations?

Signature, Multi State club membership allows access to all LA Fitness, Esporta Fitness, and City Sports Clubs in US and Canada. Recurring monthly charges must be paid by electronic funds transfer from your checking or savings account or automatic transfer from an accepted credit or debit card.

How is esporta different from LA Fitness?

No — the two are separate but quite similar in their facilities and amenities. Launched in 2020 under the LA Fitness umbrella in an attempt to compete with other high-volume, low-cost membership gyms, Esporta gives clients a fresh new look (color, graphics, club setup) to the LA Fitness brand.

How much does LA Fitness cost?

LA Fitness Prices
Item Price
Initiation Fee (1 Person) (Multi Club) $49.00
Monthly Fee (1 Person) (Multi Club) $34.99
Total Initial Payment (1 Person) (Multi Club) $118.98
2 Persons

Is LA Fitness rebranding to esporta? – Related Questions

How much is La fit a month?

For those who want multi-club access to the over 600 LA Fitness gyms across the country and Canada, the initiation fee is a modest $49 with the same $29.99 monthly fee. It’s still a significant markdown from the regular initiation price of $99, though.

How many guests can I bring to LA Fitness?

These privileges allow you to bring two guests with you to use the club under the following conditions: The guest must be accompanied by you. The guest must sign a medical and injury release form each time they use the club facilities. The guest must follow all rules and regulations.

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